Advertising can be powerful. It can spark conversations, influence culture, or, occasionally, explode in a fiery PR disaster.
Internal Meta documents reveal that the company expected to make about 10% of its 2024 revenue—roughly $16 billion—from ads ...
Meta showed users 15 billion “higher risk” scam ads on average each day, according to a document obtained by Reuters.
Internal projections seen by Reuters reveal Meta, the company behind Facebook and Instagram, apparently earns a projected 10% ...
It looks like Facebook’s parent company is making a fortune through fraud. Meta internally projected late last year that it would earn about 10% of its overall annual revenue ...
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Facebook and Instagram are making crores of rupees from fake ads, Meta is making money from them instead of stopping scams..
Meta, the parent company of Facebook, Instagram, and WhatsApp, has a long history of controversy. The social media giant is ...
That’s according to a new article from Reuters by preeminent Meta journalist Jeff Horwitz. He got access to a swath of ...
The news outlet cited a December 2024 document indicating Meta showed users an estimated 15 billion “higher risk” scam ads on ...
One document allegedly stated that Meta earned about $7 billion from the circulation of certain scam ads in 2024.
On average, one December 2024 document notes, the company shows its platforms’ users an estimated 15 billion “higher risk” ...
According to 2024 documents reviewed by Reuters, the social media giant projected last year that it could earn up to $16 billion from running ads featuring scams or banned goods. The projection ...
How many billions? Internal estimates say up to 10 percent of Meta’s total ad revenue may come from scam ads. That’s around ...
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