In an update to Google Analytics, bot traffic will be automatically filtered out of reports for Web + App properties. “In App + Web properties, traffic from bots and spiders is automatically excluded.

AI browsers disrupt how GA4 records referral data, obscuring traffic sources and discovery patterns. Find out how to track ...

Benjamin is a business consultant, coach, designer, musician, artist, and writer, living in the remote mountains of Vermont. He has 20+ years experience in tech, an educational background in the arts, ...

Google Analytics is an incredibly valuable tool for businesses of all sizes. However, because of the complicated terms and metrics involved, it can be challenging to understand. This guide will ...

ANGA MASTERY has launched its first online course, "Comprehensive Google Analytics 4". This data analytics training is designed for marketers, business owners, and individuals, providing hands-on ...

After launch, ongoing tracking keeps your site competitive. Use automation and analytics to catch issues early and sustain ...

The company has significantly updated its Web site-tracking tool with new features for enterprise-class users like filtering, mobile tracking, and more. CNET contributor Don Reisinger is a technology ...

If there’s one thing that’s desirable for all businesses, it’s profit—or at least the struggle to attain and maximize it. In today's digital era, securing a solid ROI, establishing a brand and gaining ...