After 54 years, the ATP has revealed a new logo — the sixth in its history — designed to represent the movement of a tennis ...

Yesterday’s bland is today’s car brand. Japanese auto manufacturer Mazda has released a simplified new logo, and it has ...

Check out our roundup of the latest logo updates across the T7—from the WTA's call to "rally the world" to Wimbledon's spot-the-difference tweaks.

Honda has announced a significant update to its global motorcycle brand identity, unveiling three distinct emblems to clearly ...

Ice cream transcends age (we all scream for ice cream, kiddos and grown-ups alike). In the case of Ben & Jerry's, really good ice cream can transcend time itself, too. According to data analytics firm ...

Julie Masino, who heads the Lebanon, Tenn.-based brand, said the rebranding wasn’t “meant to be controversial” at an investor summit ...

In August, Cracker Barrel changed, then changed back, its logo. The company's CEO shed light on the reasoning.

Cracker Barrel's CEO said this week that its controversial short-lived logo change was not motivated by ideology, despite some speculating otherwise. The change was intended to make the restaurant ...

Elon Musk's SpaceX on Thursday said it proposed to NASA a simplified plan to send humans to the moon using its Starship rocket, as the agency presses its contractors to move more ...

Designed for food processing equipment and facilities, the AH Series can be used in control panels for processing machinery, ...