Netflix said on Wednesday that ads on its platform have reached over 190 million monthly active viewers (MAVs) globally, as ...

Swivel's seller agent represents a new standard for sell-side orchestration. Built on agentic logic, it translates human intent into coordinated, continuous actions across the publisher's stack. Each ...

Meta projected 10% of its 2024 revenue would come from ads for scams and banned goods, and it internally estimates that its ...

On Monday, Brand Networks announced that Universal Ads would now be buyable through the company’s agentic ad buying platform, Aimy Ads.

On average, one December 2024 document notes, the company shows its platforms’ users an estimated 15 billion “higher risk” ...

Discover how Google Ads evolved over 25 years, from simple AdWords campaigns to advanced AI automation shaping how advertisers reach their target audiences.

Google is adding AI automation, live CTV monetization, and streamlined direct deals to its ad platforms, helping publishers ...

Rob Leathern and Rob Goldman, who both worked at Meta, are launching a new nonprofit that aims to bring transparency to an ...

Snap posted a 10% increase in revenue to $1.507 billion for the September quarter, reversing an advertising platform “hiccup” ...

Internal projections seen by Reuters reveal Meta, the company behind Facebook and Instagram, apparently earns a projected 10% ...

Launching in January, the new ‘one stop shop’ platform brings together fragmented marketing tools under one agentic layer in ...