More than one third of the Web analytics market will be upgrading, replacing or deploying systems in the next 12 months, which will create new opportunities for application vendors, according to a ...

Two separate Web analytics firms moved in the market on Monday: WebTrends, acquired by NetIQ in 2001, went private, and Urchin Software Corp. was acquired by search engine giant Google. Terms of the ...

Google raised eyebrows again with its latest acquisition, the purchase of a privately held software firm that specializes in Web analytics. The search engine giant said it bought San Diego, California ...

Portland, OR , July 02, 2020 (GLOBE NEWSWIRE) -- As per the report published by Allied Market Research, the global web analytics marketgarnered $2.63 billion in 2018, and is estimated to reach $10.73 ...

From every end starts a new beginning. This is what comes to my mind when I think of the approaching third-party cookie deprecation. Companies now have to significantly reinvent their data management ...

SUNNYVALE, Calif.--(BUSINESS WIRE)--A new Product Led Alliances report in partnership with ThoughtSpot, the Modern Analytics Cloud company, reveals that companies that are embedding analytics with ...