Are QR codes evolving or dying? Find out whether you should put a QR code on your postcard to increase direct-mail marketing return on investment. The post Should You Put A QR Code On Your Postcard?

PostcardMania, the $119 million marketing technology firm with over 390 staff, has chosen to expand their flagship multichannel marketing campaign, Everywhere Small Business, by adding variable QR ...

Each personalized postcard incorporates the recipient's first name into the design of the postcard to grab attention and improve response, as 97% of marketers see higher response rates with ...