LONDON--(BUSINESS WIRE)--A well-known customer intelligence company, Infiniti Research, has announced the completion of their latest article on building a strong market positioning statement. This ...
Forbes contributors publish independent expert analyses and insights. Rebecca Shaddix covers overlooked aspects of big data and technology. Attribution in marketing gets a lot of attention—and rightly ...
Getting product and marketing teams on the same page is critical for a company's success. When they're not aligned, things can get messy: People misunderstand each other, resources get wasted, ...
The STP Model or Segmentation, Targeting, & Positioning is a key component for any firms marketing strategy. Here we give you ...
Amaan Kazi is the CEO of Verified Market Research, a global market research & consulting firm focused on niche & emerging markets. In today's competitive landscape, a robust go-to-market (GTM) ...
LONDON--(BUSINESS WIRE)--A well-known market intelligence company, Infiniti Research, has partnered with several global companies across industries to help meet their strategic objectives and ...
In my last article I talked about “the process of positioning.” At the end of that article I promised to do a case analysis of a current initiative of McDonald's. But something came up in the form of ...
Cobalt Keys LLC, a Las Vegas-based public relations and communications services firm, announces the expansion of its integrated marketing services designed to help professional corporations establish ...
During a significant market downturn marked by the S&P dropping 4% and Apple falling 9%, investment advisors at LifeGold maintained their defensive portfolio positioning while making strategic ...
Before the high-profile killing of George Floyd by Minneapolis police last summer, countless unarmed Black men had suffered a similar fate at the hands of law enforcement across the U.S.. In the ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback