EDDM (every door direct mail) has gained popularity. EDDM as defined by the USPS is designed to help you reach every home, every address, every time. You can map out a target area, use demographic ...

Founded in 1982, RTC Direct Mailing has built a strong reputation for excellence, serving clients nationwide with dependable, high-quality mailing services. Over the past four decades, RTC has been a ...

In 2025, good direct mail stands out more than ever. With digital overload and inbox fatigue, consumers are actually more receptive to physical mail when it's done right. That means relevance, ...

Since I founded Gunderson Direct roughly 20 years ago, I’ve had a number of conversations where I’ve defended direct mail to digital marketers. It seems that our channel is just not as well understood ...

As businesses adapt to consumer shopping habits in the post-pandemic world, it's important to evolve your direct mail marketing strategy to stay relevant and ensure your direct mail list converts.

Enterprise marketers say their top challenges with direct mail campaigns are poor response rates and bad address data, according to recent research from Lob. The report was based on data from a survey ...