Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

Goldman Sachs upgraded its rating on Roblox (RBLX) to "buy" from a previous investment rating of "neutral" on Friday. The ...

Strong growth in daily users and top-line growth has more than doubled Roblox stock this year. The viral success of the game “Grow a Garden” contributed significantly to Roblox’s second-quarter growth ...

Roblox has no trouble attracting players, but profitability is another story. With steep losses and a premium valuation, ...